In 1996, the first digitalized media format was born. This format was named “Digital Versatile Disc”, expecting many new usages by digitalization of video data. Meantime,, the traffic of visual data on the internet has exploded by network infrastructure, Diversifying way to enjoy visual content. In January 2008, the next generation visual disc format battle finally finished as Blu-ray Disc. Besides high-definition visual based upon larger capacity, the next generation disc has internet connectivity. The very same concept which VISIONARE has been proposing since year 2000 was realized in this new format.

Viewing method of visual content will continue diversifying by the evolution of technologies. On the other hand, the distribution of video contents has not changed over the decades, “purchase or rental,” exactly the same as in the VHS days, way too traditional to meet today’s diversified needs in viewing style.

The true need of the users is to view what they want, when they want, and pay for what they viewed. VISIONARE will develop leading-edge technologies to meet this viewers’ true need in coming “New Era of Video Contents.”

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PPV (pay per view) BD is the Blu-ray Disc format application developed by VISIONARE, which makes it possible for viewers to “choose and pay at the time of viewing contents.” By VISIONARE’s technology, viewers can choose to watch for trial or to purchase the contents on a single disc of. Viewers can try to see the contents as they do with “Rental DVD.” And if they like the contents so much that they want to own it, they can do so with the same disc by paying “purchase price,” making the disc acting exactly as “Sell-through DVD” after such payment. This also makes content right holders possible to challenge new business style to meet diversified needs of viewers.

The word “PPV(Pay per view)” is popular at the digital satellite broadcasting and CATV services.” We think we can lead the way to the viewers’ true needs by implementing PPV on Blu-yay Disc. Lock the video data on the disc, distribute, then unlock when viewers need them by paying for what they view and view them. Since there is no need to register or return, discs can be distributed through ordinary distribution channels such as internet shopping sites, convenience stores and retailstores. PPV on BD can make the vision of the world even clearer of viewing what viewers want when they want, and pay for what they have viewed.

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PPV-DVD is the PPV method on existing DVD. Though DVD visual software market in Japan is more than 650 billion JPY, still limited population is really enjoying the video contents. PPV-DVD is offering new “easy to get and easy to try” purchasing opportunities of visual software at PPV-DVD dedicated corners in convenience stores, home-electronics retailshops and Amazon.co.jp.

How secure is the PPV-DVD system?

 PPV-DVD is equipped with “CSS” copy guard and thus secure as standard DVD. In addition, PPV-DVD has its original random password locking functionality to prevent unlawful usage of the contents.

How to is PPV-DVD products manufactured?

Since PPV-DVD technology is based on the DVD Video Book, No new investment for PPV-DVD is required. Existing authoring/ replication infrastructure can be utilized as it is.

How do viewers pay?

Viewers pay through mobile phone. As in the case of paying for music download services by mobile phone carriers, the collection of the payment is done through mobile phone bill collection which is safe and secure. In addition to mobile phone bill, PPV-DVD payment can be done by pre-paid cards or credit cards.

How widely used is PPV-DVD?

PPV-DVD technology has been used for well-known Japanese Animation and US TV Drama Series such as “24”. Number of titles is increasing every year and accumulated number of PPV payment has already exceeded 100 thousands.

How would PPV system applied to Blu-ray Disc?

Pay per view technology is already adapted to Blu-ray Discs. Viewers can enjoy PPV method with High Definition Videos.

Can multiple contents be put within one disc? Can password set up separately?

Password can be set up for each content of multiple content recorded on one disc.

What is the restriction upon the period of paid view or times of viewing?

Period of paid view and number of times of viewing PPV-DVD can be set by the content holders, so that they can make an appropriate PPV model can be set according to target audience’s needs.